Kelly’s Roast Beef, an iconic Massachusetts restaurant opened up their first New Hampshire based restaurant in Salem on Tuesday.
The company said a busy location during its peak season can sell upwards of 20,000 roast beef sandwiches per month. Across its multiple locations, Kelly’s estimates that 1 million sandwiches are sold each year.
The company said this is the first of 12 restaurants it hopes to open in New Hampshire over the next six years.
They’re minutes away from cutting the ribbon for Kelly’s Roast Beef in Salem NH. Kelly’s says they are extremely happy to be crossing the border and the town of Salem has been very welcoming #wmur The staff is already making sandwiches pic.twitter.com/t56Tun0LNi
— Ryan Murphy #95Photog (@95Photog) November 29, 2022